Google’s automated smart bidding options have come a long way over the years. In fact, our best practice used to be to avoid them in favour of more manual CPC…
Google's website builder is free and promises to allow small businesses to create and edit websites in minutes on either desktop or mobile. Google has a free, single-page website builder…
Do you have the same content strategies for local SEO and broader organic SEO? Improve your local SEO with these content marketing tips. When you think about improving your local…
Leverage the power of push notifications to easily increase the number of engaged visitors to your website. Do you want to drive more traffic to your website? Do you need…
Digital Marketing completely changed how companies fight for the audience’s attention in the last years. Investing in online marketing for small businesses is democratic and brings a lot of benefits.…
The digital era has revolutionized how B2B digital marketing and communication work. Today, every corporate must adopt a fluid approach and work on digital marketing strategies that will exceed customers’…
Just as the “like” button features into Facebook’s algorithm, reactions are also vital to social media campaigns. Facebook measures all reactions equally when evaluating posts. What this means for marketers…
With digital marketing, there is certainly no shortage of hype about all the different tactics to drive traffic to your website. There’s SEO, Google Ads, Facebook Ads, LinkedIn, YouTube, email…
Your website may look great… but it may also be hurting your sales. Why? Because it wasn’t build with your audience in mind. Here were three fixes: 1. Website speed.…
Search intent, also known as audience or user intent, is defined as the purpose of a user’s search. With Google Hummingbird, Google RankBrain, and BERT algorithm adjustments, the search engine…
